Tag Archives: bus

Marketers placing QR codes on vehicles is nothing new. FedEx is only the most recent example. Check out the coverage over at http://www.wtfqrcodes.com. Others include Steven’s Pass Ski Resort’s QR on a bus and Tissot’s QR on a Nascar vehicle. … Continue reading →

I know the Superbowl is long over and forgotten but there is a lesson in mobile marketing that has emerged. In mobile marketing circles there was quite a bit of hype about how mobile would be used by advertisers this … Continue reading →

By now it’s not news. QR codes are popping up everywhere. Sometimes they offer real value for the extra effort and result in a generally positive experience. More often than not, though, it seems like marketers (or non-marketers as the … Continue reading →