Tag Archives: advertising

Microsoft Launches a Mobile Advertising FAIL

I have a lot of apps on my Samsung/Google Nexus S. A couple are paid but the remainder are all free. Free due to advertising. These apps contain advertising slots that the developer hopes to sell to advertisers in order … Continue reading

Posted in Forgot Mobile, Mobile Advertising, Mobile Web, User Experience | Tagged , , , | 2 Comments

ASUS Computers Gets a 404 Fail

From Randy Leslein (edited): This week’s mobile campaign was found in the lastest (Oct. ’10) edition of Wired magazine. I found the ad by scavenging the entire magazine in hopes of finding some sort of mobile campaign taking place. Oddly enough, … Continue reading

Posted in barcodes, QR Codes, Uncategorized | Tagged , , , , , | 1 Comment

AT&T Has Its Own Barcode – Fail

If you’ve read many of the FAILs on this site you won’t be very surprised to see another one tied to the use of a QR (Quick Response) code. That is, unless it comes from one of the largest mobile … Continue reading

Posted in barcodes, QR Codes | Tagged , , , , | 1 Comment

Ski Utah Does a Faceplant

Ski Utah is the marketing firm owned and operated by the 13 statewide ski resorts that make up the Utah Ski and Snowboard Association. Their most recent campaign tagged, The Utah White Sale, promotes “..big savings on lodging, rentals, and … Continue reading

Posted in Mobile Web, QR Codes | Tagged , , , , , , , | Leave a comment

REI Fail #2 – Make It Stop

Someone please call REI. Whoever is running their mobile marketing is asleep. We’re coming up on ski season and skiers and boarders alike will be keeping a close eye on snow conditions.  REI is presumably here to help. In the … Continue reading

Posted in Applications, Forgot Mobile, iPhone, mobile apps, Mobile Web | Tagged , , , , , | 2 Comments