Category Archives: Mobile Web

GoWallet Forgets That It’s A Mobile App

I was standing in line at the grocery store the other day, loyalty card in-hand, when I saw an image of a mobile phone on a nearby display. On it was printed, “Access Your Gift Cards – anytime, anywhere” (I’m … Continue reading

Posted in Applications, barcodes, Forgot Mobile, Mobile Context, Mobile Web, QR Codes, User Experience | Tagged , , , , , | Leave a comment

Shameful Mobile Fail by the American Marketing Association

Not long ago I did a mobile marketing workshop for the local chapter of the American Marketing Association. It was well attended and they didn’t hiss at me or continually clear their throats so I think it we well. Fast … Continue reading

Posted in barcodes, Mobile Web, QR Codes | Tagged , , , , , , | 6 Comments

Central Security Distributors Not So Secure – FAIL

Any smartphone owner who’s downloaded a handful of apps will acknowledge the advertising that is present on most free apps. They are very much like banner ads on regular (i.e. non-mobile) web sites. And my guess is that they get … Continue reading

Posted in Forgot Mobile, Mobile Advertising, mobile apps, Mobile Web | Tagged , , , , , , | Leave a comment

Create Jobs For USA Not Recruiting with Mobile

Jobs are important. In fact they’ll likely be the leading topic during this year’s political debates and we’ll be sick of all the talk. Fortunately, Create Jobs For USA (www.createjobsforusa.org), part of the Opportunity Finance Network, is actually doing something … Continue reading

Posted in Donations, Forgot Mobile, Mobile Web | Leave a comment

5th Avenue Theater’s Mobile Site Fail

This is a guest post from Kim Sklar, a student in the University of Washington’s Masters in Communication in Digial Media (MCDM) program. Here original post can be found here. She recently attempted to use the mobile site of Seattle’s … Continue reading

Posted in Forgot Mobile, Mobile Context, Mobile Web, Non-Profit, Strategy, User Experience | Tagged , , , , , | 1 Comment