Monthly Archives: August 2011

HenryGill’s QR Fails In The Wild Blue Yonder

Posted on August 31, 2011 by

Not long ago I was flying. Well, actually, I was sitting while the Frontier Airlines pilot was flying. And as we sailed along I had the opportunity to check out the seat pocket in front of me as a way … Continue reading →

Posted in barcodes, Mobile Context, QR Codes, User Experience | Tagged , , , , , , | 3 Comments

Old-School Doritos Fails With Smartphones

Posted on August 17, 2011 by

In an odd twist in the world of mobile marketing Doritos’ recent mobile promotion seemed geared more toward non-smartphones.. I recently bought a small bag of Doritos to accompany me on my drive home from work. Advertised on a full 1/4 … Continue reading →

Posted in barcodes, Contests and Sweeps, QR Codes, SMS, Text-messaging | Tagged , , , , , , , | 3 Comments